# Erdeni Matkhanov

> Erdeni Matkhanov is a growth & GTM (go-to-market) marketer in Toronto, Canada, focused on B2B SaaS. He has run cold email outbound at 100,000-prospect scale, LinkedIn and Meta ads with revenue attribution, pricing-page A/B tests (+27% MRR) and weekly MRR reporting at Maildoso, an email-infrastructure startup that grew from ~4,000 to ~8,000 customers during his tenure. He is now rebuilding these workflows with AI (Claude, Clay, n8n) and is open to growth, GTM engineering and AI marketing roles.

Key facts:
- Location: Toronto, ON, Canada (open to hybrid, on-site or remote)
- Current role: Marketing Associate, Maildoso (B2B SaaS, email infrastructure), since Sep 2025; Marketing Intern May–Sep 2025
- Education: Bachelor of Commerce, Business Management (Marketing Management), Toronto Metropolitan University — Ted Rogers School of Management, 2022–2026
- Languages: English (fluent), Russian (native), Mongolian (conversational)
- Tools used in work: Claude, Apollo, Instantly, LeadMagic, LinkedIn Ads, Meta Ads, VWO, ChartMogul, Google Analytics, Customer.io, Figma, Tilda
- Currently learning: n8n, Clay, HubSpot, Zapier
- Contact: matkhanove@gmail.com · LinkedIn: https://www.linkedin.com/in/matkhanove

## Main pages

- [Home](https://erdenimatkhanov.com/): Overview, headline results, practice areas, track record and toolkit
- [Resume](https://erdenimatkhanov.com/resume/): Full resume — experience, education, certifications and skills ([PDF](https://erdenimatkhanov.com/Erdeni_Matkhanov_Resume.pdf))
- [Work](https://erdenimatkhanov.com/projects/): AI and GTM automation projects
- [Blog](https://erdenimatkhanov.com/blog/): Field notes on outbound, paid social, CRO and AI automation
- [Events](https://erdenimatkhanov.com/events/): AI events in Toronto he volunteers at or attends

## Projects

- [AI outbound engine: Clay enrichment + LLM first lines](https://erdenimatkhanov.com/projects/ai-outbound-personalization/): Rebuilding my manual Apollo → Instantly cold email workflow AI-first: Clay enrichment, ICP scoring and Claude-written openers, pushed into Instantly. (Status: Planned; tools: Clay, Claude, Apollo, Instantly)
- [Webinar → content pipeline in n8n](https://erdenimatkhanov.com/projects/webinar-to-content-pipeline/): An n8n workflow that takes a webinar recording and returns a transcript, LinkedIn post drafts, a blog outline and timestamps for short-form clips. (Status: Planned; tools: n8n, Whisper, Claude)
- [Weekly marketing report agent](https://erdenimatkhanov.com/projects/weekly-mrr-report-agent/): Automating the weekly MRR and ad-spend report I write by hand: pull the data, calculate week-over-week changes, and have an LLM draft the summary and flag anomalies. (Status: Planned; tools: Google Sheets, SQL, Claude)

## Blog posts

- [Hello, I'm Erdeni: a growth marketer rebuilding GTM with AI](https://erdenimatkhanov.com/blog/hello-im-erdeni/): Who I am, what I learned running outbound, paid and CRO at a B2B SaaS startup that doubled to 8,000 customers, and what this blog will cover next. (Career & Notes, 2026-10-09)

## Optional

- [Full text for LLMs](https://erdenimatkhanov.com/llms-full.txt): Resume, projects and every blog post in one markdown file
- [RSS feed](https://erdenimatkhanov.com/rss.xml)
- [Sitemap](https://erdenimatkhanov.com/sitemap-index.xml)